The ONE thing standing in your way….

So, as you may know...the clocks go back on Sunday 29th October (don't say that you weren't warned...)

Luckily for you and me…

Our iPhones (or Android if you’re unlucky), laptops, fitbits, etc. will know this and will automatically change.

Pretty cool, right?

It just does it...without you even thinking about it.

And it’s a bit like what happens when Costa start serving your coffee in red Santa cups (which rumour has it...starts next week):

** The Christmas wind down begins **

^^^ Yes, even in October…

So it’s no wonder that every year...You achieve less in these cold, wintery, mince-pie fuelled months than the rest of the year

Leaving you procrastinating until January 1st where you imagine life will be less hectic and free of all stress

Making it the so-called ‘perfect’ time to start your tone up challenge and fit into your new Christmas gear (which suddenly feel a little tighter than the label should suggest)

And it’s exactly why building a flexible diet that can be adapted to help you enjoy your Christmas, sip your vino, overeat on sprouts (if the other half is annoying you), and eat your mince pie (and obviously blame Santa…) 

Is the number one thing you can do to ensure you’re not reading the Daily Mail on January 1st

And embarking on yet another diet that will last all of 3 weeks

You see, the number 1 New Years Resolution in 2016 was weight loss

And just 8% were successful with this.


Me neither.

Keep doing what you’re doing and you’ll get what you’ve always got.

A restrict –>  binge relationship with food

Turning to crash diets to fit into your dress for the party

Wondering why you’re not losing weight even though you ‘generally eat well’

Blaming willpower for failing on another diet

^^^ without considering whether the diet was actually built for you, your work commitments, your food preferences, and the fact you value time with your family and friends 

Now, I can’t promise you that it’s going to be all sunshine and rainbows

But if you’re ready for ‘battle’

Ready to ramp it up (instead of jumping on the Christmas ‘wind down’ bandwagon)

And use the recipe that I give you

I can promise that you’ll be lighter, leaner and feeling more confident in your favourite clothes. 

^^^ Especially when you start to build your confidence, knowing that you can do it even on your worst a Tone Up member mentioned to me recently: 

"You are right that half-arsed is better than no-arsed (It's become my mantra for life! Excellent!) "

Her results?

9cm off of her hips, waist and thighs and 5lbs down.

Not bad for being half-assed, right?

And if this 'half-assed' approach is for you?

Then you're in luck, as I'm putting on a FREE live online training event on Thursday 26th October:

'How Busy Wiltshire Ladies Are Fitting Back Into Their Favourite, More Fashionable Slimmer Clothes With THREE Simple Exercises (AND HOW YOU CAN TOO)'


Well, I put on a seminar earlier this year and have had a lot of ladies asking me whether I'll be doing another one as they couldn't make it (bad timing from me choosing 630pm...)

So here's your chance...

Get your FREE ticket here

All you need to do is give yourself permission to do this

Matt ‘red cup syndrome activist’ Fruci

Fruci Fit
Helping Busy Ladies Think Differently And Fit Back Into Their Favourite, More Fashionable Slimmer Clothes For Good

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