Why is it for women 40+?
Had a question after sharing about our Fruci Fit event on why our Kickstart is for women 40+..
Which reminded me about why this all started…
You see, I used to just do personal training…
You know, train people in a gym, do some food plans…that was it.
Until I started seeing that a few of the ladies I worked with said that they would never do this on their own without me in the gym…
And it got me then doing programmes that the ladies could do at home and with minimal equipment.
It was no longer something they had to do with loads of equipment in an intimidating gym…
When you feel everyone is looking at you…
Where they would worry ‘I will be the most unfit’
‘I will look silly’
‘I’ll be too big’…
‘Will I stay motivated’
^^^ all more reasons why you need to do this
And this was when I knew I had to do something about it
when one of the ladies actually had a panic attack in a gym we were in..
She didn’t feel comfortable so we started training in her home…
Her friend then wanted to do it with her and…
That was it..
I decided to launch a programme specifically for ladies over 40…
So the intensity,
Nutrition
Environment
Support
Can all be bespoke for you..
I count myself as very fortunate to be able to still reach more people than ever.
Be it from home, outside or with us at our ladies only studios in Devizes and Marlborough.
I remember back in 2014 when we first started our our ladies only programmes…
No kids at the time..
Had just got married…
And when personal training one of the ladies in a gym
She felt like everyone was looking at her.
She had a panic attack..
And I just had this vision to create the best ladies only programme in Wiltshire [specifically for ladies over 40]..
I wanted to make it non-intimidating
Somewhere that people who never thought they could find somewhere comfortable to get fit and healthy could go.
And find themselves surprising themselves by actually sticking to it.
For ladies to make friends, not be judged, speak to expert trainers, nutritionists, dietitians, yoga teachers, researchers into psychology
And get amazing results.
To become stronger – physically and mentally
More confident.
To overcome adversity..
Like Deborah and co did here: https://frucifit.com/who-else-wants-results-like-this/
And for the past 7 years or so
It has surpassed what I could ever have imagined…
I absolutely love what we do at Fruci Fit.
Even in this new normal 😃
To see people in person again
But you know what?
None of this is good without people…
Without our amazing community.
Sorry to go on and on haha
Writing these emails are meant to inspire you to become fitter and healthier…
In fact, this goes to around 5000 ladies in Wiltshire …
I actually find them therapeutic to write.
This one especially..
So if you’re still reading?
Thanks for listening to this long-winded answer..
In a nutshell:
The reason this is only for Wiltshire ladies 40+…
Is because:
1- Support and community is a big part of this to help you stay motivated and confident that you do not have to do this alone
2- It allows us to make everything more bespoke for you (a woman over 40 wouldn’t do the same thing as a 20 year old guy…)
3- This includes the nutrition and fitness, taking into account injuries, joint issues, diets you’ve tried before, menopause and more
If you’d like info on our next Kickstart just message me with “kickstart” and I’ll get you the details
Matt
