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Did you see it?

The replay of last week's online training:

"How I've Helped Over 150 Busy Wiltshire Ladies Get Back Into Their Favourite Clothes With THREE Simple Exercises (AND HOW YOU CAN TOO)'

If not?

You can watch it here:

But you might want to watch it sooner rather than later...

I'll be taking it down soon...

And my Sexy in 60 Slim Down special offer starts on Tuesday 3rd April 

Matt 'egg-cited' Fruci

PS - If you don't watch it?

Here's what you'll miss:

* My Simple 3-Step System to Upgrade Your Food, Focus AND Fitness (WITHOUT Sacrificing More Time)

* The one thing you need to protect to beat self sabotaging and transfrom doubt, stress and overwhelm into  Confidence and Courage (so you can get the motivation to keep going no matter what life throws at you)

* Why it's not YOU that's the problem with most diets telling you to count calories and sins or spend hours working out

* My 1-page Healthy Meal Maker which even on its own has the potential to completely transform the way you think about eating to lose weight and tone up

* My personal 13 point checklist to help you move away from blaming your willpower for not exercising or finishing the packet of biscuits...

Watch it now:

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I’m sorry

It looks like I messed up

The other day, when I did my online training event, it seems that a few of you had the link for the Tuesday webinar and not the encore I ran on Wednesday (confusing, I know)

In a nutshell...I sent the WRONG registration link out to some of the ladies (Yes, I hate technology, too..)

As a result?

A LOT of women missed it

So, to make up for it...

Here's what I'm going do...

I'm going to give you access to the REPLAY

You can watch the ENTIRE online training event:

'How I've Helped Over 150 Busy Wiltshire Ladies Get Back Into Their Favourite Clothes With THREE Simple Exercises (AND HOW YOU CAN TOO)'

Over here:

Matt 'making Good Friday and even better Friday' Fruci

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Message from Vikki

So in last night's online training event:

'How I've Helped Over 150 Busy Wiltshire Ladies Get Back Into Their Favourite Clothes With THREE Simple Exercises (AND HOW YOU CAN TOO)'

I spoke about 2 ways you can do it.

The Hard, slow way...

And the easier, faster way (AKA the Sexy in 60 Slim Down Programme) which just so happens to be the route that Vikki took. 

Check out her story and body transformation below: 

"So I started my journey with weight loss and the vicious circle of what's the point and feeling low and wanting abs in June last year. When I started I was 87.6 kg

I tried going with various different PTs throughout Jan to March and leaving everytime after being killed in the gym by high intensity workout hating it feeling awful afterwards and genuinely believed it was the only way to loose weight within a week I was back to my old habits because it isn't substanable.

Then I met Matt. He is my god! He totally made me believe in myself. Made me realise actually the gym isn't scary and you don't have to physically throw up after a work out to loose weight and keep it off. My eating habits wernt great Im very busy and on the go snacks were all I ate. 

Chocolate, haribo and energy drinks were mainly what I ate. Chips and pizza if I had time. Zero fruit and veg. Not because I didn't like it but because I just didn't have time.... Well so I thought, until Matt taught me to make time for myself I'm important what I want it important. 

So my journey was tough but the results pushed me through. I've had some major set backs, with a blood condition that make me lathargic and sugar levels low and I also had a knee injury meaning surgery, meaning sitting down for 2 months when I was just hitting my target weight In November. I was beyond gutted. I totally threw the towel in, my surgery got prosponed due to medication mix up which upset me even more as another month not doing anything but I did what I could and have so much support from Matt.

I had the surgery in January and promised myself 1 week of feeling sorry for myself and then back to it... So we worked on some home workouts that I could do sitting down with resistantance bands. Ate as well as I could and curbed my boredom eating with fizzy water.... Trust me there was alot of boredem!!!

Only this month (March) have I been able to work again and walk properly and get back to working out. Im very proud to say today I weighed in at 73.4kg and my goal is 70. Prior surgery I was 74.6kg

It really shows that consistency is key. Mindset is what it's all about. Sleep well. Everything In moderation. If you have a bad day. You have a bad day. Make tomorrow a better day. Don't beat yourself up. Your goal can change and life will throw you curve balls.

Go with it, enjoy it. Life's short. Eat cake :)"

You can check out her results by clicking the link below (just scroll down on this page):


PS. If you're ready to get started with the Sexy in 60 Slim Down programme and get results like Vikki?

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What do you want?

Excuse the French, but my 1 year old daughter's been learning French before English at Nursery so I thought I'd keep on with that theme.

Anyway, last night, I held a FREE online training event...Called a 'webinar'.

You probably heard about it.

Based on the feedback that I got, it seem that it was actually pretty good. 

However, like all LIVE events , it wasn't without it's problems...

It looks like quite a few ladies couldn't register for the event, once it went live. Also, some of the ladies couldn't find their unique ticket link to attend)

That's the bad news. 

The good news? 830pm, I'm going to be hosting the exact same training event, all over again.

(An 'encore' if you will)

If you DID miss out?

Or you just want to sit through the entire thing again?

^^^ Truth be told, I actually missed out a few things I wanted to share with you so I'm pretty sure tonight will be even better (and as they say, practice...practice...practice)

All you need to do, is click on the link below:

And I'll save you a seat.

Matt 'one more time' Fruci

PS. When you first contacted me, were you hope to:

1. Reclaim your body and feel fit again?

2. Lose weight and unwanted body fat?

3. Find a healthy, sustainable way of eating and gain control of your relationship with eating (especially emotional eating)?

4. Do all of the above without spending hours a week counting calories or working out in a gym?

If so, you might want to be there tonight 🙂

PPS. If these emails are annoying, I do apologise. That's NOT my intention. I just want to make sure that you don't miss tonight's last FREE event. 

However, if you'd prefer not to attend or are bored of me, you can unsubscribe by clicking the link below...

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Confused About What You Need To Do To Lose Weight? So Was I!

Have you ever noticed how much contradictory advice there is in this diet and fitness industry? 

One minute it’s all flex foods, DNA Diets, and calorie counting

The next?
It’s all high fat / low carbs.
The amount of ‘experts’ out there offering advice is ridiculous. 
Even more so, when they ALL seem to contradict each other.
I prefer to fous on what WORKS.
And tonight?
If you attend my FREE online training event:
‘How I’ve Helped Over 150 Busy Wiltshire Ladies Get Back Into Their Favourite Clothes With THREE Simple Exercises (AND HOW YOU CAN TOO)’
I’ll show you how to do the same. 
All you need to do, is click on the link below:
And I’ll give more information.
Matt ‘ignorance is bliss’ Fruci
PS. I’ve had a lot of ladies asking me what a ‘webinar’ / ‘online training event’ is. 
And it’s a fair question, because I didn’t know myself, until fairly recently. 
A webinar is basically an online presentation. 
I’ll be on camera, presenting LIVE.
And you’ll be at home, watching. 
(A glass of vino is optional, but encouraged. I may have one to give me some Dutch courage)
You won’t appear on camera. And you won’t be talking .
You will, however, have the opportunity to ask me questions via the text-based ‘live chat’ feature during the online presentation. 
But whether you do or not?
Is entirely up to you. 
You can find out more here:


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I prefer to do it with women

Today, I'm going to be take about 12 ladies into a room...

Once I get them warmed up? They're going to want to take their clothes off.

The reason?

It's Monday! And every Monday, I take the members of my all ladies Shift Personal Training and Nutrition System through a flab-u-less workout 

As a result?

They may get a bit hot and sometimes take their jumpers / coats off. (what did you think I was talking about?)

The best part though, is hearing how most of the ladies actually tell me they look forward to it. Something that NONE of them would have predicted before. 

(which makes me feel really good. Not going to lie. As if you enjoy it, you will get better results and that's the MAIN thing ladies come to me for)

You see, despite most of the ladies training with me 1-2 times a week (some 3 times), most of them used to hate 'exercise'.

But it's great how they've now discovered that exercise CAN be 'fun' (and that you don't have to jump up and down, go to a gym, and crawl out of the room to think you're going to lose fat and tone up)

And speaking of exercise being fun...

Tomorrow night, I'm hosting a FREE online event, entitled:

'How I've Helped Over 150 Busy Wiltshire Ladies Get Back Into Their Favourite Clothes With THREE Simple Exercises (AND HOW YOU CAN TOO)'

If you've yet to claim your spot?

Click on the link below:
And I'll save you a seat. 


PS. Just to give you a heads up, I'll probably send an extra email.

The reason?

I don't want you to miss out on tomorrow's FREE online event

However, if you don't want to receive any emails, I do provide the unsubscribe link at the bottom of each email.

Any questions just let me know.

And hope you can make it tomorrow 🙂

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7 Foods To Keep In Your (Poop) Pantry

Since having a daughter, the most common conversation myself and Mrs Fruci have is about whether our daughter has done poo today. 

And on some days, I've had to get a few foods out to push things along a bit.

Which reminds me of a question I had the other day:

What foods can help me poo as I'm constipated and feel bloated?

So, let’s get things 'moving' with these 7 foods:

1) Beans – They’re not called the ‘musical fruit’ for nothing…

Try kidney beans in a chilli?

Chickpeas in a salad?

Lentils in a stew?

Broad beans as a veg?

Full of fibre, a source of protein, and even count as a portion of veg.

PLUS…they’re great in stews and soups to bulk them out, make your meat go further and fill you up (which might curb a craving or two)

2) Popcorn-

I may be biased here…Because I love popcorn!

Did you know that popcorn has 2 more grams of fibre in than that ‘super duper food’ oats?

3) Prunes – Just don’t eat too many…LETHAL

4) Green veggies – Boring, I know…

But they’re full of fibre. And they can help to feed your good bacteria in your gut to boost your immune system and beat that lurgy

Plus, they’ll fill your plate…Which might just help ‘trick’ you into eating less high sugar and fatty foods!

5) Cauliflower – A great source of soluble and insoluble fibre (the latter helping things flow…)

CAUTION: It can get a bit windy…

6) Nuts and seeds – Another good source of fibre (and fats)…ESPECIALLY brown linseeds (see my combo at the 'bottom' for the combination recommended by the Registered Dietitian who I work)

Perhaps try mixing in some nuts and seeds into some Greek Yoghurt for some good bacteria to help your digestion and ease your bloating (unless you don't agree with dairy, of course...)

7) Coffee – I know…It’s not a food. But, they don’t call it ‘poop juice’ for nothing. You probably know by now that I love the stuff.

Plus, it might have a ton of other benefits too (Coffee drinkers live forever, I heard)

^^^ My 'bad' Costa habit isn’t so bad after all, ay?


These are just foods. And as you probably know…there's a lot more to adding these foods in to your diet to help your gut health and ditch the bloating (and baggy clothes) for good. 

Which is why I'm doing a LIVE online training event on Tuesday at 8pm, titled:

'How I've Helped Over 150 Busy Wiltshire Ladies Get Back Into Their Favourite Clothes With THREE Simple Exercises (AND HOW YOU CAN TOO)'

To learn more and get your FREE ticket, click the link below:

Speak soon,

Matt ‘Former Chief Scientist at Andrex’ Fruci

PS. if you REALLY need to poo. Like, right now. Try this:

3 tbsp of sweetcorn
2tbsp of WHOLE brown linseeds (they're like a quid in the cooking isle

Wash it down with water...(and don't let me know how you get on)

PPS. here's the link to get your free ticket for my LIVE online training event:

I hope you can make it!

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The fitness DVD sham…

This is probably going to turn into a bit of rant today. But it's only because it's things like this which are making this health and fitness industry fail you (yep, I'll admit I'm in an industry which is failing you)

And it really annoys me. I mean, how do you know what to believe anymore?

Anyway, did you hear about the Goggle Box reality TV 'star', Scarlett Moffatt? 

She lost 3 stone and brought out a fitness DVD seemingly telling you how to do it...

But it's not been revealed that she went to a bootcamp in Switzerland where she exercised 6 HOURS A DAY...

^^^ Yep, because we've all got 6 hours a day to exercise

Now, fair play to her. She lost weight which is great. Whether she keeps it off is another issue altogether. 

But my real problem is how stuff like this misleads us all about the TRUTH of losing weight and keeping it off.

You see, I'm a Registered Nutritionist with the Association of Nutrition (which allows me actually practice nutrition). 

HOWEVER, it's not regulated....

Anyone can go out there and call themselves a Nutritionist. Personal trainers can and even Scarlett Moffatt can. Even Donald Trump can. 

It's scary. Especially as your nutrition and diet COULD significantly impact your health.

Now, my advice to you is to be skeptical. Very skeptical.

Ask questions. Whatever they are preaching to you, ask them 'why'? See if they can answer you. 

Even me.

In fact, especially me 😉

Try their stuff that they give away for free: blogs, videos, etc. 

Speaking of which, I'm doing a LIVE free online training event for you on Tuesday at 27th March at 8pm, titled:

'How I've Helped Over 150 Busy Wiltshire Ladies Get Back Into Their Favourite Clothes With THREE Simple Exercises (AND HOW YOU CAN TOO)'

and I'd love to see you there.

To learn more about what I'll be talking about, click the link below:

Speak soon,

Matt 'rant over' Fruci

PS. If you don't know what a webinar / live online training event is? Don't worry. It's nothing scary. 

Basically, I'll be doing an online LIVE presentation and all you have to do is show up and watch from the comfort of your own home on your mobile, laptop, or tablet / iPad...

I'll be the only person on camera. And I'll be the only person talking. 

You will be able to ask me questions during the presentation via the 'live chat' feature.

If you want to know more?

Click the link below:

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Message from Lisa

Reading reviews like this really reminds me why I do what I do. Unfortunately, a Google search on weight loss will take you to the fluffy diets selling potions, pills, DNA diets, and all these trendy things.

I prefer to just tell you what really works. Most of my clients love this but it might not work for everyone.

Anyway, the most impressive part of this is that Lisa’s been on a holiday and hasn’t even attended any of our ladies only workouts.She’s simply followed the workouts and nutrition in our Shape Up Shift members area and reported back to me each week.

I'll shut up now. Here's what Lisa said:

"I was looking to lose weight but this time, wanted to know and understand exactly what I was doing. I found Fruci Fit through an email from a gym I used to be a member of.

I went on to the website, and added my name to the mailing list and started to receive (and still do) Matt's daily blog. It took a couple of months of emails before signing up as I wanted to be sure this was the right route for me to lose weight and keep it off for life. 

I have not been disappointed. It's now the start of week 10 and I've lost over a stone and 5 inches from my waist. 

Matt teaches you how to prepare balance meals eating the foods you love and there is no such thing as a bad food. It is amazing how your mindset changes as this is worked on too. 

This is now a way of life for me and not another diet. There are short daily exercise sessions which really help to tone you up and one of Matt's phrases is "it's you verses you" this really helps. 

If you're looking for a different approach to losing weight without counting calories, syns or points, I'd highly recommend you give this a try. You won't be disappointed!"

Well done, Lisa 🙂

And if you want to find out how Lisa did it?

You're in luck.

As I'm doing a FREE Live Online Training Event, titled:

How I've Helped Over 150 Busy Wiltshire Ladies Get Back Into Their Favourite Clothes With THREE Simple Exercises (AND HOW YOU CAN TOO)'

Where I'll be revealing:

How to finally get back in shape, no matter how long it's been since you wore your 'jeans of truth

How to find a healthy eating and fitness plan that works for you, even if everything else you've tried in the past has failed

How to increase your energy levels AND motivation, so that you stay on target and get noticeable results

How to create more time for yourself WITHOUT neglecting family time, work, or missing out on sleep

*How to dismiss all of the bad advice once and for all and discover what REALLY works

Click the link below to get your free ticket:

Speak soon,